Home Décor needed an in-store marketing solution for their bespoke home products, one that was just as fluid and versatile as them. That’s where we came in. We undertook a review of the DIY industry to find all the relevant positives, negatives and underperforming foundations.
Wanting to secure an area in-store for product displays with a clever message, Home décor asked us to turn a concept into reality in just 12 weeks. It was essential to the client that we made a clear distinction between in-store and made-to-measure products. The best solution was to create a stand based on market research that did just that.
We finalised the key messages, designed the artwork, created four unique animations for customer visualisation, and, over a 2 day period, built the entire display ourselves. The results spoke for themselves.